Last updated: March 29, 2026


Luv Sis operates this store and website, including all related information, content, features, tools, products, and services, to provide you, the customer, with a tailored shopping experience (hereinafter "Services"). Luv Sis uses the Shopify platform, which enables us to provide you with the Services. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction through the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall govern regarding the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing and using the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal information we collect or process

When we use the term "personal information," we mean information that identifies you or another individual, or that can be reasonably associated with you. Personal information does not include information that has been collected anonymously or that has been de-identified such that it cannot be identified or reasonably associated with you. We may collect or process the following categories of personal information, including inferences drawn from such personal information, depending on how you interact with the Services, where you reside, and as permitted or required by applicable law:

  • Contact Information including your name, address, billing address, shipping address, phone number, and email address.
  • Financial Information including credit and debit card numbers and financial accounts, payment card information, financial account information, transaction data, form of payment, payment confirmations, and other payment details.
  • Account Information including your username, password, security questions, preferences, and settings.
  • Transaction Information including the items you browse, add to your cart, add to your wishlist, or purchase, return, exchange, or cancel, and your past transactions.
  • Communications with us including the information you provide in communications with us, for example, when submitting a customer support inquiry.
  • Device Information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage Information including information about your interaction with the Services, including how and when you interact with or navigate the Services.

Sources of personal information

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide your personal information to us;
  • Automatically through the services including data from your device when you use our products or services or visit our website, and through cookies and similar technologies;
  • From our service providers including when we use them to enable certain technology and when they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How we use your personal information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

  • To provide, personalize, and improve the Services. We use your personal information to provide you with the Services, including fulfilling a contract with you, processing your payments, handling your orders, remembering your preferences and items you are interested in, sending you notifications related to your account, processing purchases, returns, exchanges, or other transactions, creating, maintaining, and otherwise administering your account, arranging for shipping, facilitating returns and exchanges, enabling review posting, and creating a personalized shopping experience, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
  • Marketing and advertising. We use your personal information for marketing and promotional purposes, such as sending you marketing, advertising, and promotional communications via email, text message, or postal mail, and displaying online advertisements for products or services within the Services or on other websites, including based on items you have previously purchased or added to your cart, and other activities within the Services.
  • Security and fraud prevention. We use your personal information to verify your account, ensure secure payments and shopping, detect, investigate, or take action regarding potential fraudulent, illegal, unsafe, or harmful activities, protect public safety, and secure our services. If you choose to use the Services and register an account, you are responsible for the security of your account login credentials. We strongly recommend that you do not share your username, password, or other access credentials with anyone else.
  • To communicate with you. We use your personal information to provide you with customer support, respond to your requests, provide you with effective services, and maintain business relationships with you.
  • Legal grounds. We use your personal information to comply with applicable laws or to respond to valid legal processes, including requests from law enforcement or government authorities, to investigate or participate in civil discovery, potential or actual litigation, or other contentious legal proceedings, and to enforce or investigate possible violations of our terms or policies.

How we disclose personal information

Under certain circumstances, we may make your personal information available to third parties for legitimate purposes in accordance with this Privacy Policy. These circumstances may include:

  • With Shopify, vendors, and other third parties who perform services for us (e.g., IT administration, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).
  • With business and marketing partners for the purpose of providing marketing services and advertising to you. For example, we use Shopify to facilitate personalized advertising with third-party services based on your online activity across various merchants and websites. Our business and marketing partners will use your data in accordance with their own privacy statements. Depending on your residence, you may have the right to instruct us not to share your information and not to display targeted advertisements and marketing to you based on your online activity across various merchants and websites.
  • If you instruct us, request us, or otherwise consent to providing certain information to third parties, for example, to send products or through social media widgets or login integrations.
  • With our affiliates or otherwise within our corporate group.
  • In connection with a business transaction, such as a merger or bankruptcy, to fulfill applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms of service or policies, and to protect or defend the services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access and use of the Services to provide and improve them for you. The information you provide to the Services will be transferred to and shared with Shopify and third parties who may be located in countries other than your country of residence for the purpose of providing and improving the Services for you. In addition, to protect, develop, and improve our business, we use certain enhanced Shopify features that include data and information derived from your interactions with our store, along with other merchants and Shopify. To provide these enhanced features, Shopify may use personal information collected about your interactions with our store, other merchants, and Shopify. In these circumstances, Shopify is responsible for processing your personal information, including responding to your requests to exercise your rights regarding the use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy. Depending on where you live, you can exercise certain rights regarding your personal information here. Link to Shopify Privacy Portal.

Third-party websites and links

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies and other terms. We do not guarantee or are responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide in public or semi-public areas, including information you share on third-party social networks, may also be visible to other users of the Services and/or users of those third-party platforms without restriction on their use by us or the third party. The inclusion of these links alone does not imply that we endorse the content of these platforms or their owners or operators, except as stated in the Services.

Children's data

The Services are not intended for use by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are a parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details below to request its deletion. As of the effective date of this Privacy Policy, we have no specific information that we "share" or "sell" (within the meaning of applicable law) personal information of individuals under 16 years of age.

Security and retention of your data

Please note that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you send to us may not be secure during transmission. We recommend that you do not use insecure channels to transmit sensitive or confidential information.

The period for which we retain your personal information depends on various factors, such as whether we need this information to maintain your account, provide services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your rights and options

Depending on where you live, you may have some or all of the rights listed below regarding your personal information. However, these rights are not absolute, may only apply in certain circumstances, and in some cases, we may refuse your request as permitted by law.

  • Right to access / information. You may have the right to request access to the personal information we hold about you.
  • Right to erasure. You may have the right to request that we erase the personal information we hold about you.
  • Right to rectification. You may have the right to request that we correct inaccurate personal information we hold about you.
  • Right to data portability. Under certain circumstances and with certain exceptions, you may have the right to obtain a copy of the personal information we hold about you and to request its transfer to a third party.
  • Managing communication preferences. We may send you promotional emails, which you can opt out of at any time using the unsubscribe option displayed in our emails. If you opt out, we may still send you non-promotional emails, such as about your account or orders placed.

If you reside in the UK or the European Economic Area, and subject to exceptions and limitations provided by local law, in addition to the rights above, you may exercise the following rights:

  • Objection to processing and restriction of processing: You may ask us to stop or restrict the processing of personal information for certain purposes.
  • Withdrawal of consent: Where we rely on consent to process your personal information, you have the right to withdraw that consent. If you withdraw your consent, it will not affect the lawfulness of processing based on your consent before its withdrawal.

You can exercise any of these rights if indicated in the Services or you can contact us using the contact details below. To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. Before processing your requests, we may need to verify your identity as permitted or required by applicable law. In accordance with applicable laws, you may designate an authorized agent to submit requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require the agent to present proof that you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required by applicable law.

Complaints

If you wish to complain about how we process your personal information, please contact us using the contact details below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details below, or you may lodge a complaint with your local data protection authority. For the EEA, you can find a list of responsible supervisory data protection authorities here.

International transfers

Please note that we may transfer, store, and process your personal information outside the country where you reside.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms such as the European Commission's standard contractual clauses or any equivalent agreements issued by the relevant UK authority, unless the data is transferred to a country that has been deemed to provide an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date, and provide notice as required by applicable law.

Contact

The data controller is:

Agáta Zídková (Luv Sis)
ID No.: 01415620
Registered office: Na Harfě 916/9a, 190 00 Prague 9

and

Barbora Stříhavková (Luv Sis)
ID No.: 04719239
Registered office: Na Harfě 916/9a, Prague 9, 190 00

(hereinafter collectively referred to as "the controller")

Contact email for privacy matters:
hi@luvsis.cz

If you have any questions regarding privacy, this Privacy Policy, or if you wish to exercise any of your rights under the GDPR, you can contact us at the email address above or in writing at the registered office address.

For the purposes of applicable data protection laws, we are the controller of your personal data.